Digital Health Explained: What It Is and Why It Matters

By Kristen Metcalf, Ph.D.

Digital Health Explained: What It Is and Why It Matters

In today’s world, digital technologies are impacting every aspect of our lives, and healthcare is no exception. Digital health is reshaping the way we access care, monitor our health, and receive treatment. As healthcare systems all over the globe face challenges like rising costs, aging populations, and the demand for greater efficiency, digital health offers innovative solutions to improve outcomes and expand access to care. 

What is Digital Health?

Digital health is the intersection of health and technology. It encompasses a broad range of tools and systems that leverage technology to enhance the delivery, management, and monitoring of healthcare. Through tools such as telemedicine and telehealth, mHealth, healthcare IT, and wearable devices, digital health can improve delivery, increase patient engagement, and has the potential for improved health outcomes.1

Laptop with graphs and date graphics around it.

Perhaps one of the greatest innovations in digital health is the ability to deliver care remotely. The tools we utilize, however, have dramatically changed in recent years. Telemedicine and telehealth tools enable remote consultations, as well as continuous, real-world monitoring. As of 2022, 80% of individuals in the U.S. reported using telemedicine tools to receive healthcare.2 This percentage is even higher in some underserved populations. Mobile health applications, or mHealth apps provide information and services delivered to smartphones and tablets, which empowers users to manage their chronic conditions and interact with health professionals. mHealth applications also allow for health behavior tracking, interventions, and can provide social support and motivation. Wearable devices, such as fitness trackers and smartwatches can collect real-time health data and provide valuable insights into physical activity, sedentary time, and sleep patterns, among other vital health metrics. Each of these tools provides the ability to manage patient health from afar, but also offers a wealth of data collected in real-world settings to be used by the patients’ care team. 

While these tools improve care delivery, they also generate a massive amount of data. So, the next question becomes: what do we do with all this information? Health information technology has streamlined patient data management and improved communication between providers, as well as with patients. 

Health IT includes the electronic health record but also covers the interoperability between electronic health records (possibly from multiple provider locations), health apps, and any medical or fitness devices worn by the patient. With this wealth of data, healthcare providers can offer more personalized care. By utilizing digital tools, treatments can be better tailored to a patient’s genetic makNumerous Smart devices with a cell phone showing how digital data connects to health informationeup, environmental factors, and lifestyle, optimizing care.

In addition to enhanced patient tracking and engagement, digital health tools like artificial intelligence (AI) and machine learning (ML) enable more advanced patient analysis. AI and ML allow healthcare providers to analyze vast amounts of patient data more efficiently, uncover patterns, and predict health outcomes. These technologies help create personalized treatment plans by identifying trends and suggesting the best course of action based on the data. Along with AI and ML, digital therapeutics are evidence-based, software-driven interventions designed to manage, treat, and prevent medical conditions.

The vast amount of health data collected through digital tools enables more advanced data analysis to improve healthcare delivery and patient outcomes. This data helps identify trends, predict disease outbreaks, and optimize resource allocation.

In addition to healthcare practice, digital health technologies are valuable tools for tracking health behaviors, including physical activity and fitness, sleep, stress management, and dietary intake. They can also be used for innovative interventions aimed at improving individual or community-wide health behaviors. Digital Health Interventions (DHIs) are shown to be effective at improving a wide array of health outcomes in patients with cardiovascular disease, cancer, type 2 diabetes, and asthma.3 They also are effective at improving health-related behaviors, including diet, weight management, physical activity, sedentary behavior, medication adherence, and avoidance of substance use.3 In contrast to using these tools to treat disease or improve health, athletics organizations may also utilize these tools to track and monitor athlete movements during practice, health metrics, injury risk, and performance.

Digital health is innovative and rapidly evolving. While it has been around for decades, the speed at which innovation is occurring is accelerating. And importantly, it is much more than just the electronic health record at your doctor’s office.


Components of Digital Health

Cell phone with digital outline of human body with graphics of statistics and heath details.

So, what are the main components of digital health technologies? They are inherently interdisciplinary, bringing together expertise from many fields including technology, healthcare, computer science, data analytics, and policy. A key component of digital health is patient engagement, empowering individuals by providing them with easy access to and ownership of their health information, treatment plans, and educational tools. This, in turn, enhances healthcare delivery by improving efficiency and accessibility, especially in underserved communities.

However, as digital health solutions become more widespread, data privacy and security will remain top priorities. Protecting patient information in the digital environment is crucial to maintaining trust, confidentiality, and compliance with regulations.


Benefits of Digital Health

Digital Tablet displaying medical data in someone's hands.

Digital health solutions offer several benefits, including improved access to care, enhanced patient outcomes, and increased efficiency with cost savings. Digital platforms break down geographical barriers, providing healthcare access to rural or underserved populations through remote consultations and telemedicine. This expands healthcare reach to areas where services are limited. Additionally, through continuous health monitoring, personalized treatment plans, and real-time data collection, digital health technologies can improve the patient care experience, reduce hospital readmissions, and contribute to better long-term health outcomes. Finally, by streamlining processes like administrative tasks and patient management, digital health can lower overall healthcare costs, allowing providers to focus more on patient care.


Challenges and Considerations

While digital health offers immense potential, there are several challenges to overcome. One major challenge is the digital divide, which refers to differences in access to digital technologies due to economic costs, availability, or the ability to use the tools effectively. Inequities in technology access and digital literacy can create barriers, especially for vulnerable populations. If not addressed, these issues could worsen healthcare disparities.

Another hurdle for digital health technologies is navigating regulatory guidelines and ethical concerns. Developers must ensure that their tools comply with healthcare regulations, such as the Health Insurance Portability and Accountability Act (HIPAA) and protect patient confidentiality. Cybersecurity remains a major concern, as threats to protected health data continue to rise.

Finally, the integration of digital tools into healthcare systems can be challenging. In addition to issues with interoperability, many healthcare providers face resistance when implementing digital solutions. Overcoming this resistance and ensuring seamless integration with existing practices is critical. Importantly, digital tools must be easy to adopt and demonstrate clear benefits for providers.


Conclusion

Digital Tablet with human shape outlined above it and stethoscopes with person outlining it.

Digital health is, and will continue to be, an influential force in modern healthcare. Healthcare will continue to evolve, and prioritizing patient-centered innovative technologies will drive efficacy, efficiencies, and access. The future of healthcare will undoubtedly be shaped by these technologies, offering greater possibilities for improved health and wellbeing. 


Iowa State University’s Digital Health Pulse is a blog written by professors from the Master of Digital Health program, offering insights into the intersection of technology and health. Subscribe and stay tuned for more articles on digital health trends and innovations!  

References 

  1. U.S. Food & Drug Administration (2020, Sept 22). What is Digital Health. Digital Health Center of Excellence. https://www.fda.gov/medical-devices/digital-health-center-excellence.
  2. Knowles, M., Krasniansky, A., Nagappan A.,  (2023, Feb 21). Consumer adoption of digital health in 2022: Moving at the speed of trust. Rock Health. https://rockhealth.com/insights/consumer-adoption-of-digital-health-in-2022-moving-at-the-speed-of-trust/
  3. Mair, J.L., Salamanca-Sanabria, A., Augsburger, M., et. al. Effective Behavior Change Techniques in Digital Health Interventions for the Prevention or Management of Noncommunicable Diseases: An Umbrella Review, Annals of Behavioral Medicine, Volume 57, Issue 10, October 2023, Pages 817–835, https://doi.org/10.1093/abm/kaad041

Microsoft Copilot AI generated the images in this article.